Hi!

I'm Naila, a recent Columbia grad (English & Film) with a love for building brands and telling stories. As Head of Marketing for Columbia's New Student Orientation Program, I blended brand strategy with my skillset in copywriting, videography, editing, and more. These days, I work as a Creative Marketing Assistant at Hot Fry 360 and freelance as a creative strategist, writing ads built on research and baked in culture.

When I'm not working, you'll find me maximizing my AMC A-List pass, wandering museums, attending concerts, and doom-scrolling YouTube, TikTok, and Instagram (it’s all research in my book!).